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CLEANING BIO differs in its philosophy

1. Organizational Governance

Strategy and organization

Context

CLEANING BIO is a company of maintenance and cleaning services. In a business sector where absenteeism and staff turnover are high and where vulnerable workers are frequently present, CLEANING BIO differs in its philosophy.

Objectives

  • To show and implement a precise vision of the company: what is essential is the philosophy of the company and not its legal nature.
  • To work with customers who share the values of the company

APPROACH

For Patricia and Yann Orpin, directors of CLEANING BIO, the company must have a meaning. They consider that this requirement applies regardless of the form of the company: whether classical or integral capitalist form. Within CLEANING BIO, this translates into:

-          respect, the core value of the company

-          consideration of the employee as a whole

-          recruitment on permanent contracts (unconventional practice in this sector) of any motivated person who is willing to work regardless of their difference (disability, foreign origins, long-term unemployed...)

-          support for employees with financial difficulties

-          respect for the societal and ecological environment (use of eco-labeled and biodegradable products)

-          lasting partnerships created with customers and suppliers

In order to convey this philosophy to its stakeholders, Yann Orpin has an unconventional method. When prospecting for customers, he always starts by presenting the identity of the company and its core value, before presenting its range of services. By developing the prospects' awareness of the company's DNA, Yann Orpin makes sure that they adhere to the approach of CLEANING BIO and that they permanently get involved in a balanced relationship.

 

CONTRIBUTION TO COMPANY PERFORMANCE

  • Turnover for 2011 = 3 million euros
  • A greater loyalty from customers to the company (retention rate: 90%)
  • Profitability ensured by the long-term partnerships created
  • A competitive advantage

Benefits

Workforce
120 (2012)
Turnover
3 M€
Country
France

CLEANING BIO

48, avenue Georges Dupont
BP 113
59373 LOOS

www.cleaning-loos.eu

Contact

Yann Orpin, 03 20 17 21 17

Mise à jour le 28/06/2016

Creative Commons Attribution This work by Réseau Alliances – World Forum Lille is licensed under a Creative Commons Attribution-Non Commercial-NoDerivs 3.0 Unported License.