Delhaize is a belgium a global grocery retailer founded in 1867 by Jules Delhaize. It is part of the Delhaize Group (24% annual sales in Belgium, 61%in the USA under the brand Food Lion and 15% in southern Europe). The principal activity of Delhaize Group is the operation of food supermarkets. As part of their Sustainability strategy, Delhaize is concerned by the problem of overfishing. Since 2009 and in partnership with WWF (World Wide Fund) Delhaize Belgium proposes a maximum of sustainable products in its local market. Due to current fishing practices, a growing amount of fish stock is being threatened as a result of overfishing, by catch methods or destruction of the marine habitat. For the preservation of biodiversity and the reproduction capability of the oceans, it is of great importance that environmentally compatible and sustainable fishery be supported. The goal of Delhaize is to propose since 2009 a maximum of sustainable sea products in its local market for their own brand.
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Delhaize Belgium and WWF work hand in hand for sustainable seafood.
6. Clients and consumers
Instruction
![Delhaize Belgium and WWF work hand in hand for sustainable seafood.](/images/bestpractices/p/pche-1.jpg)
![DELHAIZE](/images/companies/delhaize_logo.jpg)
Transmitter
![World Forum for a Responsible Economy](/images/transmitters/logo_world_forum.png)